Thursday, 28 July 2011

The Marketing Medusa . . . Don't Let It Overwhelm You!

This week I taped and watched a Lifetime movie a friend suggested, "Magic Beyond Words: The J.K. Rowling Story."  It's a story every writer should see.

I greatly admire JK Rowling's prolific gift . . . I read her story, but I was mesmerized by this film.  It showed her struggles as a young British writer to become one of the world's weathiest women.  How a single mother on welfare with a magical story went from rags to riches in 3 years.  Her beloved Harry Potter series has sold more than 400 million books worldwide, resulting in a billion-dollar film franchise.  And how she was turned down 7 times before being picked up by the Christopher Little Literary Agency in London.

Can you imagine the thoughts that went through the heads of those 7 agencies who turned her down?  It only goes to show . . . Keep on writing, keep on dreaming, and never, never give up!

"Every 30 seconds someone in the world starts reading a Harry Potter book."
   
I won't spoil the story by telling you more.  It can be seen at My Lifetime.com . . . for free.

"Marketing . . . Don't let it overwhelm you."  This is what I tell myself as I sit at my desk pondering what to do next.  Marketing may appear as daunting as a ten-headed monster like the snakes of Medusa.  But I refuse to be intiminated.

Your written marketing plan will help your publisher focus on your book . . . will prove your own commitment . . . and will become a valuable reference tool throughout the publishing process. 
              -Jacqueline Deval, Publicize Your Book

My goal is to develop a well-thought-out marketing plan showing the action items I propose to market my book.  Projects I can undertake on my own, and also initiate if I elect to self-publish.  Research, I've decided, will be more fruitful if I tackle only one or two items at a time.  This will let me savor the adventure . . . rather than dread it.  This marketing plan will be presented with my book proposal, and as part of my query letter.

Notes from:   Publicize Your Book by Jacqueline Deval 
  • Qualities needed to successfully market your book are an open mind . . . curiosity . . . polite persistence . . . and a certain level of boldness
  • Keep an expense log of tax-deductible expenses: phone calls, postage, book-related business travel, express mail, Internet service provider fees, etc.
  • Your job is to provide the product, locate the audience, and then persuade them to buy.

What does your book offer readers?  Who are those readers?  How do you reach them and convince them to spend money on your book?

During my research, I watched the movie "Sideways" again . . . Miles is a distressed novelist who carries his manuscript in boxes in the back seat of his car.  While on a road trip to California's wine country with his best friend, he stops to make a call to his agent.  She regetfully tells him, "They're passing . . . really liked it, they just couldn't figure out how to market it."  He paces.  "It's a fabulous book with no home.  The whole industries gotten gutless.  It's not about the quality of the books anymore, it's about the marketing."

This scene hit me like a flying Frisby . . .

Identify the many target audiences for your book . . . . Does your book fit a specific genre, or does it fall within many?  Where will readers find your book?  Who will want to read what you've written?  These questions will narrow your focus . . .

Target audience . . . I've learned my memoir does not fit the profile of the prolific writer who plans to write multiple books on a specific genre. This adds greater importance to identifying my readers. With this in mind, I decided to target my audience as my action item for the next few weeks.  If I dig deep enough I should be able to uncover the markets I need and others I never knew existed. 

Do you know who your target audience is?

Lesson Learned . . . My Two Cents

Friendship is born at that moment when one person says to another:  What?  You too?  I thought I was the only one.      C. S. Lewis

Monday, 11 July 2011

A Platform . . . Stepping Out of Your Comfort Zone

SheWrites - Blog Ball #5 

Welcome to the SheWrites Blogger Ball!
http://megwaiteclayton.com/1stbooks/shewrites/

Welcome - My name is Nancy MacMillan and I joined SheWrites in April to learn more about Marketing.  This is my first blog hop . . . what a fascinating idea!

My blog is my Uncharted Journey into Publishing my First Book, "Diary of a Vet's Wife, Loving and Living with Post Traumatic Stress Disorder," a completed memoir.  I share tidbits of myself, my thoughts and the steps I'm taking along this path to reach my goal.  Included are my query letter, table of contents from my book proposal, and an exerpt from my book.  

Thank you for stopping by. Please feel free to look around and leave a comment to say hello, so I can be sure to visit your blog this weekend.


Guilt! Guilt! Guilt!  My head is buzzing with everything I need to do . . . but I don't.  Instead I push these thoughts aside as I continue to pursue my dream, my passion . . . on the road to publishing my first book.
I used to be a perfectionist! Ask my children. That’s the way I was raised, it’s swimming through my veins, playmates with my genes . . . I guess that’s why these pangs of guilt.   
The house is picked up . . . though my office looks lived-in like an old pair of slippers with stacks of books and layers of research. I see dust silently gathered in spots I missed with my Swifter . . . my quickie.  My windows don’t sparkle, my floor doesn't shine, but I do vacuum . . . my carpet is white.  My bulletin board is a rainbow of Post-Its like . . . book flight for reunion and load recycling into car.  Speaking of my car . . . my raincoat and a pair of slacks for the cleaners have been passengers for a month, and my oil change is 1000 miles overdue.
Okay, now that I've had this little rant I feel better . . .     
I had to learn how to fit writing into my daily schedule, whereas marketing and research are more of a challenge with a complicated appeal.  But blogging is like chocolate . . . delicious and addictive.  Do I have a problem?  Maybe . . .   
Now can someone tell me how to fit my daily schedule back into my writing?
Platform development is important for authors, and crucial for aspiring and soon-to-be authors.  -Christina Katz

In the past, a writer could dream of being picked up by an agent and/or publisher who would woo them with the promise of fortune and fame.  But not anymore . . . Today, it's the writer's job to root through the rubble and bang on doors . . . after years spent refining their words, followed by countless revisions, finally giving birth to a piece of work that stands on its own.

My problem, like many others, is that this is my first book and I'm unknown!

No one has analyzed the complexities of a writer's life so painstakingly as Virginia Woolf in her many volumes of diaries.     Joyce Carol Oates

I find the most intimidating part of marketing a book to be the endless avenues that I must travel publically to reach my goal.  If rejections don't toughen a person . . . marketing will.  It's time I step out of my hallowed space of creativity into a world of crashing cymbals and blaring horns.  Not really . . . but the contrast can be equally as stressful.   
I've been reading GET KNOWN before the BOOK DEAL by Christina Katz, and her down-to-earth approach has desensitized some of my trepidation.
Random notes:  Your personality is just the raw material you have to work with when it's time to get out in the world.  You need to physically get your buns out there.  You need to get your real face out in the real world and you need to interact with real live people.  Like rocks in a tumbler, we grow smoother by rubbing up against each other.  Don't hide out!  Come out and play.
See why I like her? . . . Make a beginning.  No launch is too humble when we are talking about stretching yourself as a reader, speaker, and performer.  You have to start somewhere.  So why not try speaking or reading even if you're totally untrained. 
Her words sparked confidence as I clearly saw my "humble beginning" had already been achieved.  My writing class in Santa Barbara, and the first time I read my work outloud in front of a class of 46 students.  I was petrified . . . but each time I read it was easier.

She also suggests: "Children's Story Time" . . .   A few years ago, when I was working on my children's writing, I talked to a local librarian about reading at story time, to observe children interacting.  She said, "Come by anytime."  But I got busy and never followed through.  This goes back on my to-do-list!

She also recommends literary events in your local area.  Fill a chair at one literary event each week.  Take notes on how you might adopt the speaker's skills and strengths in your own presentations.  It could be fun!

A few weeks ago, I learned a church nearby holds a 6-week public speaking class.  I'm waiting for the dates and time.  Once I get over this hump, I should be on my way . . .
Lesson Learned . . . My Two Cents
Below is a recipe from a fellow writer, Lori Robinson, who leads Safari's in Africa, when she's not writing.  She takes these nuts with her on safari for snacks in the bush, serves them to friends as appetizers, and basically can't stop eating them herself.  I plan to make a batch this week, once I shop for ingredients.

Safari Nuts . . .
Recipe:  In bowl mix 2 c macadamia nuts (raw) with 1/4 c maple syrup, 1 1/2 t ground chili pepper, 1 t curry powder, 1/2 t cayanne pepper, 1/4 salt.
Spread evenly on parchment paper covered cookie sheet and roast at 300 degrees for about 20 minutes.  Keep turning to brown evenly and keep from burning.  Once cooled, they will be crunchy.
You can visit her unique blog at AfricaInside.org . . .

Please note:  I've decided to post every other week for a while to focus more time on marketing and research.  SheWrites Marketing Group has posted excellent material and ideas I want to impliment.  Will miss our weekly visits.   

Sunday, 3 July 2011

Will Self-Publishing Be My Only Option?

I've heard it said, "A publisher will not take your work, if any part of it has been published elsewhere."  This may, or may not be true, but the more I thought about it . . . the more I was compelled.

The writer takes the reader's hand and guides them through the valley of sorrow and joy without ever having to mention those words.                             Natalie Goldberg, Writing Down the Bones

It's the Fourth of July weekend, commerating the adoption of The Declaration of Independence on July 4, 1776, declaring independence from the Kingdom of Great Britain.  A holiday filled with flying flags and fireworks, picnics, parades and barbacues, political speeches and ceremonies, celetrating the history, government and traditions of the United States of America.

Yet for millions, this weekend punctures hearts still longing for loved ones who served in our military, or who are stationed in another part of the world.  Our warriors . . . our heros.  Young men and women from all walks of life, who have loved and laughed and cried as we do with plans and dreams of their own.

War touches each of us . . . in one way or another.  Our nation is split over the wars we are in, but it's not the fault of our warriors.  They're only doing what they've been told to do by our government.

 A veteran - whether active duty, retired, national guard or reserve - is someone, who at one point wrote a blank check made payable to "The United States of America" for an amount of "up to and including their life."  (Author unknown)

I'm only one of these millions, but my goal is to reach other families in crisis, locked behind closed doors.  I want them to know I understand and know what they're going through because I have walked in their shoes.  And it's been a long road . . . where happiness was like chasing a cloud.

The effort of memorable art is to evoke in the reader or spectactor emotions appropriate to that effort.      Joyce Carol Oates

My book . . . Diary of a Vet's Wife, Loving and Living with Post Traumatic Stress Disorder,  begins on July 3rd, and includes the following excerpt . . .  which compelled me to write this blog for today. 

CHAPTER ONE

July 3, 1990 . . . I felt like I was going mad

. . . I was alone.  

     Slipping off my shoes, I padded down the hall to my room, trying to ignore the helpless feeling of doom pursuing me.  Fear was now my constant companion.

     I stopped at the doorway.  Across the room, the agitated red light on my answering machine demanded attention.  My throat tightened.  I knew who called and I knew he was drunk.  I wanted to turn and run, but the pulsating red eye dragged me in like a riptide, across the carpet and around the bed.  I hesitated at the nightstand then reached out and pushed the playback button.

     "Nancy, this is Lorne."  His voice was low, barely audible.  "If you don't . . . if you don't really care if I live or die . . . why in the hell did you call 911 when I tried to commit suicide?  I don't understand."

     My heart stopped, I sank to the bed.

     "Would you please come to my graveside . . . and tell me . . . goodbye?"

     Tears spilled down my cheeks as his pain tore through me.

     "Tell me that you . . . that you . . . tell me something!  I need to talk to you . . . or you need to talk to me," he begged, his voice quivering.  "I will die for you . . . if that's what you want . . . if that's the way I have to get," he paused, "right with you.  I will try tomorrow, July fourth . . . to die on the fourth of July for you.  If you will just come to my graveside and tell me its okay," he pleaded.  "Tell me you love me . . . one . . . last . . . time.  Just do that for me . . . "

     "BEEP."  The machine cut him off.

     Lorne's desperate words exploded around me, ricocheting off the delicate green shamrocks in my wallpaper, crashing against my skull.  He was my husband, the love of my life, but his drinking was killing him like it destroyed our marriage.  He was tettering on the edge and I was powerless to help him.

I buried my face in my hands, tears pooled in my palms as monkey chatter swarmed the corridors of my mind.  I pressed my fingertips into my temples, rotating them in a circular motion, trying to make the chatter go away.  Some days I felt like I was going mad.

My heart has since healed, but the love we shared lives on.  So many are still dealing with these demons of war.  My hand, my hope and my heart reach out to each of you on this 4th of July . . . may you find peace.

The answer to my initial question is now out of my hands . . . but I'm not a quitter, and I will move forward.

Lesson learned . . . my two cents 

To be a good writer . . . you must tell the truth, no matter how painful.  And I now know one thing, telling the truth has a healing power of its own.

Love is the most important word in any language.  The second most important word is . . . forgiveness.

Sunday, 26 June 2011

Marketing in an Electronic World. . . My First Steps

Writing is ninety percent listening.  You listen so deep to the space around you that it fills you, and when you write, it pours out of you.                         Natalie Goldberg, Writing Down the Bones

Our world may teem with pain and violence, but we have the ability to turn off the chatter, and open our minds to the peace and tranquility all around us . . . this is your choice.

I see wonder in the ordinary, and often get lost in taking pictures of no one . . . pictures without people. 

A weathered wooden fence dappled with layers of peeling blue paint, lifted by decades of heat and rain.  A single rusty nail draws me close.  Who pounded that nail and why?  "Click, click."  Or white crusted barnacles growing on the pilings under Santa Monica pier like on a grizzled old whale.  "Click, click."  Staircases, fire escapes, the angles, the lines.  "Click, click."  A vine hidden treehouse abandoned in the woods long ago.  Where are the laughing children who once played there?  "Click, click." 

Shadows are my favorite, clinging to their subject, if only by a thread.  Shadows add character, depth and dimension to the existing beauty.  If only I can catch it before it disappears.  "Click, click."

Do others see what I see?

Less than 10 percent of new writers have enough promotional ammunition to interest large publishers.                                    
                     Michael Larsen, How to Write a Book Proposal

Never before has a writer had more opportunities to market their own book than today.  Technology continues to advance at such a fast pace it's hard to keep up.  Yet, this is one of the most success-filled avenues to promote your book . . . and the best news is that your choices are ENDLESS.

I'm still wallowing in information, but I want to share what I'm learning as I go . . .
  • Start promoting BEFORE your book is finished - Your objective should be to first create interest.  Then sustain that interest as you build on it.  This will begin your potential reader base . . .  
Currently, my book is in its final edit.  Kay Thompson Lee, my freelance editor, is smoothing out any rough edges she may find, and I'm extremely pleased with her subtle changes and expertise.
  • Create a blog
The first item on my to-do-list, and soon-to-be constructed MARKETING PLAN, was to create a blog . . . my first blog ever.  This was accomplished on Google Blogspot with little difficulty.  My first post was April 9, 2011, and as of today, I've had 1020 page viewers, which includes many other countries.  I'm stunned but delighted because my story needs to be heard.   

How did this happen? 

Each week, after I post my new blog, I send an announcement to all friends and family in my email address book (approx. 80).  This way they know it's posted, and don't have to search for it.  And they have the option whether to view it now or later, or not at all.
  • Join a Writers Group Online
Next, I joined SheWrites, which is an online writers group that was recommended.  SheWrites consists of groups within the group, depending on your genre, interests and the stage of your work.  I joined Blogging about Books and Writing . . . Memoir Writers . . . I'm Thinking of Self-Publishing . . . Marketing Ideas . . . and What Did You Blog About Today?

Each day, SheWrites forwards emails from these writers showing what they posted that day.  I reply to the emails of interest, or to new friends I've made.  My blog address is attached at the end of my reply.  This is time consuming, but definitely joy-filled, and a necessary tool for your success.  And I've met the most amazing women! 

This is where Time Management plays a key role.  And once I figure out how to manage my time . . . I'll be the first to share because I know all writers wrestle with the infamous time bandit.

The women on SheWrites are talented writers willing to share their expertise.  It's been a pleasure getting to know them, and their work, gleaning new ideas daily.  Their comments and encouragement were unexpected, offering friendship from across the country and around the world. 

 . . . to be continued.  

Lesson learned . . . my two cents

Anytime you meet someone new, and they learn you're a writer and show interest . . . NEVER miss an opportunity to ASK for their email address.  Then add it to your address book ASAP (placing a key word next to their name for later recall where you met).  Little pieces of paper have a tendency to disappear, and you don't have time to waste looking for it . . . nor lose a potential sale.

Note:  You can visit:  In The Beginning . . . and Q is for Query Letter . . .  to learn what my book is about.

Sunday, 19 June 2011

What Next? . . . Time for An Agent

When was the last time you saw something that took your breath away?

A week before my trip to New Zealand, I drove a friend to the ocean, which she hadn't seen in years.  The day was perfect.  The water's surface dimpled by a steady breeze, frothy white curls crashed against one another.  I pulled my car off the road overlooking the view, and opened my sunroof to listen to its rhythm.  

Suddenly I notice three, massive brown pelicans gliding in formation over the road coming toward us.  Their seven-foot wing span cast shadows on the mountain wall.  Strong necks stretch to conceal their pouches, purple feet are tucked against their belly.  I am spellbound.  Then I see another formation off to the right.  I count eleven huge birds gliding along the ocean's edge . . . then another group of eight . . . and then three.  They keep coming until I lose count.  These mammoth birds fly over my car like small airplanes.  I feel like we're in Jurassic Park . . . expecting to see an Allosaurus lumbering down the road after us.  It takes my breath away!!! 

Literature is like any other trade; you will never sell anything unless you go to the right shop.    - George Bernard Shaw

Searching for an agent can be overwhelming, whether you just finished your first book, or have several publishing credits on your resume.  The question is . . . do you need a literary agent, or can you submit the work directly to publishers on your own?

Research suggests the following . . .
  • Large publishing houses like Simon & Schuster, Random House, etc. require literary agent representation.  They lack the time and manpower to go through a plethora of queries in search of the next best seller.  However, an agent will dive in looking for the biggest fish.  His/or her reputation is at stake, as well as his income.
  • Medium and small  presses may accept query letters, but you must do your research.
I found two main sources for literary agents . . . the 2011 Guide to Literary Agents by Writers Digest (20th Anniversary Edition) and the 2011 Writers Market (90th Annual Edition).  Armed with a strip of stick-on page markers, one of these references could keep you busy until your next birthday.
 
Genres are listed in the back of the book.  Mine are Memoir, Military, Creative-Nonfiction & Christian.  The literary agencies in your genres will list their requirements.  Mark the ones that show promise.  Next . . . go to their website for more detailed information.  Does your work still fit within their guidelines?  If so, highlight the specific agent handling your genre . . . then start your list of Submissions.

A query letter can be sent to as many agents and publishers as you desire.  I normally work with two to three at one time.  Each query letter is personalized, then noted on a Submission Ledger . . . which lists the date sent, agent/agency/publisher, comments and the date returned.

Queries that are concise and compelling are the most intriguing. 
                                  - Regina Brooks, founder, Serendipity Literary Agency
An Agent:
  • Gets 15% of whatever you get
  • Monies go directly to your agent, they send the balance to you
  • Sells an idea and your ability to write
  • Handles paperwork for the IRS
  • Do not pay an agent for anything - including a reading fee

I started to submit query letters the middle of November 2010.  Some wanted a SASE (self-addressed stamped envelope), while others stated "email only."  An interesting experience!  I checked my emails constantly, as I nervously waited for the mailman.  I was out of control.  But I'm getting better.

Polite rejections are status quo for queries mailed . . . most are form letters.  One was handwritten . . . Not for me, but thank you.  I'm so sorry for your loss.  And of all the emails . . . only one replied!  Possibly the fastest rejection in history!  Sent at 5:01 p.m., the rejection arrived at 5:50 p.m., but it was polite.  I guess it's a lot easier to hit the delete key, then take a minute to say, "No Thank You."

My plan has been to give the "traditional way" one year . . . then consider self-publishing.  In this round, small publishers will be my target with some agents sprinkled throughout.  I'll never know unless I try!

Death leaves a memory that no one can heal, love leaves a memory that no one can steal.                 Anonymous

The demons of war continue to rage out of control.  Throughout the world brave men and women are engulfed in fear, death and destruction as they pray for strength and protection  Others long for the way it use to be, knowing it will never be again.

We must never forget the price these brave men and women are paying for their country . . .

My story is only one of millions.  A family shattered by the horrors of war dwelling in the man I loved with no understanding of what was happening.  Caught in a maze, I couldn't find my way out.  I want to touch others who know this heartache.  They're not alone.

I have a vision to find someone who knew my husband.  Someone willing to share what happened in Vietnam.  Someone who can give me a reason why.  And how do I find this person?  One day I will post the return address information off of letters received from Vietnam . . . letters yellow and faded by the hands of time.    

Lesson learned . . . my two cents

Each new day is a gift . . . cherish it . . . for this day will never come again.

Sunday, 12 June 2011

B Is For Book Proposal . . . Part Two

How all this life would vanish, evaporate, if I didn't clutch at it, cling to it, while I still remember some twinge or glory.                   Sylvia Plath

My goal is not to bore you with the mechanics of writing a book proposal.  Rather my blog is meant to show what I've learned as a novice, having possessed an insatiable need to write my story and get it out of my head.  I want to reach others who have stories of their own chewing at their insides.  And give them hope and encouragement to step off the edge and feel the wind in their face.

I'm still unsure how, or who will publish my book, I can only share the steps I've taken and why.  A book proposal is part of this process.  Each of us must find our own way . . . this is my uncharted journey.

You don't write because you want to say something: You write because you've got something to say.                                          F. Scott Fitzgerald

Your book proposal must answer these questions:
          Why this book?
          Why you?

The crucial first paragraphs of your introduction must hook the editor with the single most exciting thing you can write that makes your book new, needed and timely.  You have approximately 20 seconds to get their attention.  How's that for pressure?

Below is a brief description of each phase of my proposal:

Premise - Your topic must stand out and fill a distinct need with national, and possibly international appeal.
Overview - Show how your book satisfies that need by reaching your readers curiosity, heart or mind.  Think of this section as an expanded book-jacket blurb.
Manuscript -  Status of your manuscript and book proposal.  How long until completion, or completed? 
Note:  It's best to have a book proposal completed when you begin to send query letters.  Agents and publishers need this tool, if they're interested.  Delay may quench that appeal.
Charastics of reader -  Know your readers.  Who will buy your book?
Statistics - Are there statistics that show a growing need for your topic?  If so, show them.
Example:  US Military in Afghanistan had lost 761 soldiers in combat, but a higher number in service.  817 had taken their own lives over the same period.  The surge of suicide has risen five years in a row.  Mark Thompson - Time Magazine  April 13, 2010. 
Competition -  List other books on your topic, and show why yours is different and/or unique.
The Author - Emphasize your authority for writing the book.  I was intimitated as a writer with no prior achievements.  In class, I was told to list writing classes, conferences, community functions I've attended, and any other areas that might give me creditability.
Mission Statment - Optional.
Synopsis -  This was more difficult.  In the end, I condensed my entire book to 5 single-spaced pages.  This included chapter highlights, noting each main character, important scenes, and the end.
Sample Chapters - In this area, I chose my first chapter, and one of my "best" chapters.  A chapter filled with action and emotion.

Writing my book proposal was a labor of love.  It was complex and demanding, but it helped me to grow as a writer.  For this I am grateful.

New Zealand . . . I'm so jealous of their accent

My trip to Auckland was amazing, other than some cold rainy days. I arrived almost 2 hours late, which upset Max (7) who alerted others in the airport his Nana was missing.  And I noticed Charlie (4) had picked up some of the accent.  My favorite word was "Da-dee."  I loved it! 

One afternoon, my daughter and I took a ferry to Waiheke Island for lunch at the Mudbrick Vineyard.  Our view overlooked the vineyards to the sea where we watched the rain approach.  We sipped white wine made from grapes grown there, while dining on elegantly prepared dishes.  But I must warn you . . . don't order the scallops because you only get TWO.  And I was hungry.

The days were filled new places, new faces and lovely food.  Too many to mention here.  A few things I found unique:  Children weren't required to wear shoes in school . . . Cars drive on the other side of the street, which is scary going up a mountain . . . Time seems to go more slowly . . . People are extremely polite, cars drive slower, and no one ever honks their horn.  Can you imagine?   

The night before I left, we were invited to a lovely dinner at a neighbors, whose parents and their friends were visiting from Australia.  It was one of the nicest evenings I can remember.  And my son-in-laws roasted beet root with sliced avacado was a hit.

It was a wonderful trip and I'm thrilled I went, even though it was winter.  Thank you, Tiff and Scott for your gracious hospitality.

Lesson Learned . . . my two cents 

Writing a book proposal is much like eating an elephant . . . one bite at a time.

Saturday, 21 May 2011

B Is For Book Proposal . . . Part One

It circulated for five years through the halls of fifteen publishers and finally ended up with Vanguard Press, which you can see, is rather deep into the alphabet.     - Patrick Dennis on Auntie Mame

And I thought a query letter was daunting . . .

Let me reiteriate, I never intended to write a book.  But life happened and grabbed my heart so fiercely that I had to put it on paper to keep my sanity.  A query letter was one thing, but I was totally unprepared to learn I was now expected to write a BOOK PROPOSAL . . . I was not happy.

I learned in class to think of a book proposal as a sales tool pinpointing the benefits of publishing my book. 

A writer can send a book proposal directly to a small press publisher, but major publishers do not accept "UNSOLICITED" books.  This writers success depends to a large degree upon the quality of the proposal.  Cork Millner

The book proposal is written in third person, and varies in length from four pages to twenty-five pages . . . plus sample chapters.  The sales package is divided into several sections listed in the Proposal Table of Contents.  These include the BOOK CONCEPT, ABOUT THE MARKET, PUBLISHING DETAILS, ABOUT THE AUTHOR, OUTLINE OF CHAPTERS, and SAMPLE CHAPTERS.

I was overwhelmed riding on the verge of a migraine . . .

If I had not invested so much of my life in this book, I would have thrown up my hands and hid in the closet.  But I'm not a quitter!  I'd been through much harder situations than this, I told myself, so I said a prayer, squared my shoulders and trudged on . . .                       

Without my teacher, and the support of my writing class, I would have been down and out in Round One.

Attached is a copy of my Proposal Table of Contents:                             
                                    The Concept . . . . . . . . . . . . . . . . . . . . . . . . . 3
                                         Premise.  
                                         Overview
                                         Manuscript
                                   The Market . . . . . . . . . . . . . . . . . . . . . . . . . . 5
                                          Characteristics of reader
                                          Statistics
                                          Competition
                                          Genre                                          
                                   The Author . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
                                   Mission Statement . . . . . . . . . . . . . . . . . . . . .   7 
                                   Synopsis . . . . . . . . . . . . . . . . . . . . . . . . . . . .   8
                                   Chapter Contents . . . . . . . . . . . . . . . . . . . . .   15
                                   Sample Chapters
                                         Chapter 1 – I felt like I was going mad . . .  19
                                         Chapter 31 – I knew better than to ask . .   24
                                   Lifeline Resources . . . . . . . . . . . . . . . . . . . . .   27

New Zealand . . . where did that come from?

I leave for New Zealand on Wednesday at 11:30 p.m.  I hadn't planned to go to New Zealand, it wasn't on my to-do list, but when my daughter and her family moved to Auckland in September . . . I knew I must go to New Zealand.

We have a close bond, and lived within a 20 mile radius.  I witnessed the birth of her first baby, Max (7) but I missed Charlie's (3) because I had the flu.  I spent time with them at least once a week, by invitation of course.  I had it made!

Then New Zealnd popped into the picture . . .

I can't wait to see them.  It's going into winter there.  We moved our clocks forward, they moved their clocks backwards.  I leave Auckland at 1:05 p.m. on the June 6th, and arrive at LAX at 6:30 a.m. that same day  Strange, I return before I leave.  Wrap your mind around that concept . . . like the galaxies in outer space that go on forever.

I'm very excited, but I HATE TO PACK!  Is there such a person as a professional packer?  I'm not one of those throw-it-all-in-a-duffle-bag kind of females.  Can't help it.  It's the way I'm wired.  But if I don't consider every "what if" sceniro, my mind will not rest.  I'm surely not the only female who puts herself through this torture . . .

Lesson Learned . . . my two cents

There's only one way to ride a horse . . . you have to get on it!